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The Sanyodo group operates its business activities with the mission of "Hon to no deai no otetsudai"("Helping you meet books — and what truly matters,") and the vision of "Creating a world without boredom," aiming to achieve sustainable growth.
Based on this mission and vision, we are aiming for long-term growth by providing a wide variety of product lineups and highly convenient services to customers and ensuring profit by conducting appropriate business activities in line with compliance.

As for the Sanyodo Group´s operating environment, despite the market for magazines and rentals continuing to shrink because of the impact of the increasingly diverse ways in which consumers spend their time due to video and music streaming, smartphones, etc., new markets are expanding due to the establishment of lifestyles that cherish enjoyment, learning, health, etc.

Under this business environment, the Sanyodo Group is using a hybrid type of bookstore that sells both new and used books as the core of our strategy. We are developing the "Smart Book Variety Store" business format, which involves expanding various sales and service divisions to meet changing customer needs, while integrating smart unmanned store operations and smartphone-based services.

At the Sanyodo Group, through the business format of the "Smart book variety stores," we will promote not only the existing bookstore business, but also new businesses such as the used hobby business and large-scale trading card shops equipped with Duel Spaces, aiming to provide new value, enjoyment, and convenience to our customers.

We ask for your continued support and cooperation in the future as we rise to new challenges.

Chief Executive Officer, President
Kazuhiro Kato